Touchpoints is a ‘best of breed aggregator’. We work with some of the best talent and sharpest minds from all around the world when we're developing our clients' solutions. So you get the benefit of a global array of first class practitioners, but it's all managed for you by one single point ...
CRM programmes and other marketing initiatives sometimes fail to realise their full potential because the core stakeholders in the programme: IT, Marketing, Customer Service, Business Development etc. are failing to connect with customers in an effective manner. The creative thinking and quality of many programmes is quite simply inadequate.
There are many concerns who specialise in CRM consultancy and communications development and many of them are excellent. But frankly, the ones who are equally good at producing high class creative work are few and far between.
This is where Touchpoints is in a league of its own.
We have a network of top class, award winning creative directors, copywriters, art directors and designers from all over the world. Many of them have years of experience with the world's biggest agency networks, most at a very senior level. They cover every discipline from digital to TV and other advertising media, from branding and corporate identity to day-to-day collateral.
And we have them all permanently on tap, ready for you to use.
Once we've developed the creative brief and timeline with you, we go through our contacts to select the right team to answer it. We do all the negotiations and liaison with them, managing their time and deadlines to meet your schedules.
You can call on this resource for any communications problem you have, whether it's associated with CRM or with your mainstream marketing effort.
In today's economic climate, where cost consciousness is vital but outstanding creative solutions are still required, this is a simply perfect option.
